The goal was to create a visibility boost around PlayShifu’s products in the Nordic territory. The main target was family focused media as well as family influencers throughout the regions.
Furthermore we helped PlayShifu localizing their educational products
Strategy
215 pieces of coverage were secured within family, tech, gaming, education media as well as collaborations with various family influencers.
32 content creator activations were secured.
PlayShifu was featured in print magazines and newspapers.
PlayShifu was covered in regional radio.
82 reviews and hands on features secured.
Strategy
215 pieces of coverage were secured within family, tech, gaming, education media as well as collaborations with various family influencers.
32 content creator activations were secured.
PlayShifu was featured in print magazines and newspapers.
