Arcane
Client
Riot
Year
2021
About.
Our target was to increase awareness and positive sentiment during the launch of the Arcane TV serie on Netflix. Secure exclusive and creative coverage from press and influencers and cement Riot Games as the next major player in the entertainment space.
About.
Our target was to increase awareness and positive sentiment during the launch of the Arcane TV serie on Netflix. Secure exclusive and creative coverage from press and influencers and cement Riot Games as the next major player in the entertainment space.
The Outcome.
- Secured coverage in major gaming, film and entertainment media.
- Successfully featured in leading newspapers, national TV and lifestyle.
- Arcane was mentioned as the top series in nearly all entertainment outlets in the Nordic Region.
- Arranged influencer engagement features.
- Arcane became the number #1 serie on Netflix during the campaign.
The Numbers
passion leads to success
UNITED THEMES™
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