Introduction
Reebok wanted to expose their new shoe Reebok Nano X1 as the ultimate companion through content creators and influencers – seeking acceptance with both style and performance. Nano X1 had to be a statement of your dedication to pushing boundaries and elevate your game.
Strategy
- Achieved activation among top Nordic content creators and influencers.
- Generated significant SoMe buzz and positive sentiment on Instagram and Twitter.
- Increased brand visibility and recognition among the target audience.
- Elevated the perception of Reebok Nano X1 as the ultimate companion for both style and performance among Nordic influencers and consumers.
- Endorsements by Nordic fitness and lifestyle influencers and content creators.
Strategy
- Achieved activation among top Nordic content creators and influencers.
- Generated significant SoMe buzz and positive sentiment on Instagram and Twitter.
- Increased brand visibility and recognition among the target audience.
- Elevated the perception of Reebok Nano X1 as the ultimate companion for both style and performance among Nordic influencers and consumers.
- Endorsements by Nordic fitness and lifestyle influencers and content creators.
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