The Joker – Warner Bros

Introduction

Warner Brothers wanted the to promote the captivating madness of ‘The Joker’ in home entertainment format. To secure the buzz reviews, competitions, and collaborations with influencers and content creators were planed. Several generic interviews were also available to be placed in key media.

Strategy

  • Generated a substantial buzz for ‘The Joker’s home entertainment release.
  • Pitched in exclusive generic interviews with film enthusiasts, bloggers and influencers.
  • ‘The Joker’ became a home entertainment movie buzz with a 14 days build up of reviews and competitions before it’s release.
  • Successfully positioned ‘The Joker’ as a coolest must-see experience.

Strategy

  • Generated a substantial buzz for ‘The Joker’s home entertainment release.
  • Pitched in exclusive generic interviews with film enthusiasts, bloggers and influencers.
  • ‘The Joker’ became a home entertainment movie buzz with a 14 days build up of reviews and competitions before it’s release.
  • Successfully positioned ‘The Joker’ as a coolest must-see experience.
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