Introduction

Erazer joined forces with PR Nordic to
enhance its presence across the Nordic
region, with a focus on Denmark, Finland,
Norway, and Sweden. The collaboration
aimed to position Erazer as a trusted gaming
brand through strategic media outreach,
influencer partnerships, and engaging social
media initiatives.

Strategy

    • Secured 424+ pieces of coverage across leading gaming, tech, lifestyle, and news media in the Nordic region
    • Achieved an audience reach of over 1 billion impressions across media, influencer, and social platforms.
    • Delivered strategic media outreach, influencer collaborations, and strong social media engagement.
    • Provided on-site support at major events, including DreamHack.
    • Drove hands-on features and reviews through targeted product seeding across the region.

Strategy

    • Secured 424+ pieces of coverage across leading gaming, tech, lifestyle, and news media in the Nordic region
    • Achieved an audience reach of over 1 billion impressions across media, influencer, and social platforms.
    • Delivered strategic media outreach, influencer collaborations, and strong social media engagement.
    • Provided on-site support at major events, including DreamHack.
    • Drove hands-on features and reviews through targeted product seeding across the region.

Outcome

000

Pieces Of Coverage

0.000

Combined Audience Reach

000

Social Media Features

Outcome

000

Social Media Features

0000000000

Audience Reach

000

Pieces Of Coverage

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